GC Tree Solutions: Framer Site Refresh + CMS

GC Tree Solutions is a Gold Coast arborist company serving residential, commercial, and civil clients across South-East Queensland. What began as a landing-page cleanup grew into a broader Framer build, with a visual refresh, new content infrastructure, and a clearer path to quote requests.

The existing site needed visual and structural attention. After the landing page work, the scope expanded to include a resources hub and CMS-powered FAQs and articles, giving the team a way to manage new content without changing the build.

I redesigned and developed the site in Framer, covering the landing-page overhaul, quote-request flow, service presentation, resources page, CMS collections, and responsive refinement.

Landing-page overhaul with a clearer hierarchy, stronger visual flow, and refined spacing and typography.

Quote form integration with service selection, positioned as a more visible next step for prospective customers.

Services grid for 6 core offerings.

Social proof refresh across testimonials and the partner-logo carousel.

Instagram feed integration to surface recent work.

Resources hub for FAQs and articles.

Framer CMS collections that let the team add, edit, and publish FAQs and articles without developer support.

Responsive Framer development across desktop and mobile.

A clearer, more conversion-focused site paired with a self-serve content system that gives the GC Tree Solutions team control over their ongoing FAQ and article publishing.