Trade Connect is an all-in-one platform combining e-commerce, logistics, and real estate solutions. A clean, modern UI ensures consistency and ease of use across all modules.

I want an all - in - one platform where I can buy products, handle the logistics of the product and any other product. This platform should also come with extra features so I have different solutions in one platform.

Developing a seamless web platform where users can log in and buy products in our e-commerce section, solve their logistics needs too and have access to real estate assets. Users can seamlessly switch between solutions and explore the different features with their data saved as they go.

Our process starts from extensive research on the problem and the solution, then went further to develop a user persona and goal statement. The next stage was the ideate stage where we brainstormed on ideas and user flow. Design soon followed up with low fidelity wireframes and high fidelity wireframes. Testing followed with surveys and regression test.

We employed user interviews questions to derive some key insights on the needs of our potential users.

How do you typically order products?

Can you share any challenges you currently face when ordering and tracking products?

Are there specific features or functionalities you would prioritize in an e-commerce and logistics platform to enhance your overall user experience and meet your requirements?

Can you describe your ideal user interface and navigation experience when using a multifunctional SaaS platform like this?

We conducted an online survey with a number of users who fall in our target demographic.