The goal was to improve the user experience of a social networking platform that connects people to local events. The platform needed a more engaging interface and a smoother user journey to increase event participation and user retention.
I designed the platform’s interface, simplifying navigation and improving event discovery through a cleaner layout and better filters. I also enhanced the user profile and event interaction features to foster more community engagement.
The design resulted in improved user engagement, higher event sign-ups, and a more active community on the platform.