Astral, elegant, dreamy sparkling water branding

Spring 2024

Astral is a sparkling water brand inspired by space and stars. They aim to encourage people to drink more water by making it as enjoyable as having a cocktail.

Say goodbye to boring water with Astral! Inspired by cocktails and the magic of astrology, we turn regular water into a sparkling adventure. Founded by two friends who could never quite remember to drink enough water, our mission is to make every sip a bold and magical experience

The logo combines elegance and a touch of magic to convey both high quality and creative inspiration. It aims to reflect not only the premium nature of the product but also its imaginative and star-inspired design elements.

The packaging captures the dreamy essence of the project, designed not only to convey the brand's unique identity but also to draw attention and make it stand out on crowded store shelves