HP DevOne Product Launch Marketing Spend Looker Dashboards

Erin Riggers

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Data Visualizer

Data Analyst

UI Designer

Campaign Manager 360

Google Ads

Looker Studio

Project Description

Designed and implemented several omni-channel Looker Studio dashboards to support HP's new product launch of Dev One. Dashboards enabled HP to closely monitor and optimize their marketing spend in association with the launch.
Dashboards were designed in adherence with HP's branding style guide.

Screenshots

Roll-up dashboard that sourced data from seven different data sources to produce the metrics presented.
Roll-up dashboard that sourced data from seven different data sources to produce the metrics presented.

Google Analytics traffic report
Google Analytics traffic report
Individual channel spending report for SEM channel
Individual channel spending report for SEM channel
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Posted Dec 11, 2024

Designed and implemented several omni-channel Looker Studio dashboards to support HP's marketing team for the launch of Dev One product.

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Data Visualizer

Data Analyst

UI Designer

Campaign Manager 360

Google Ads

Looker Studio

Erin Riggers

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