I put together a series of motion graphics across Affiniti’s website to showcase their modern tools and features. The goal wasn’t to overwhelm users with flashy animations, but to keep things engaging, clean, and easy to follow. Each animation was designed to highlight a specific feature in action, enough movement to draw attention, but not so much that it distracts from the message. The result is a flow of visuals that feel alive, support the storytelling, and keep users locked in without ever pulling them away from what matters.