Abdullahi Usman

I recently completed the visual identity for Flip Side, a street burger brand targeting the US and European markets. For this project, the goal was to marry the high-energy vibe of modern street food with a nostalgic, character-driven aesthetic.

The Strategy:

Market Positioning:...

Precision-built for the Atlantic. I recently wrapped up the visual identity for 64° West, a hydration brand that rejects the "friendly" UI of traditional sports drinks in favor of Industrial Minimalism.

The Trilogy:

Atlantic Blue (The Origin)

Coral Crush (The Peak)

Driftwood...

Tired of faceless brands and overseas call centers? So is SuperSolar. 🇦🇺

I recently wrapped up the brand identity and social media kit for Sydney’s newest solar leader. The goal was clear: move away from "digital-only" noise and back to local, face-to-face trust.

☀️ The Brand:...