Min Bui

🐱💧 Branding a Pet Health Device: Smart Cat Water Fountain

Cats don’t drink more water because a product is “smart.” They drink more when the brand feels safe, gentle, and intentional.

For this pet health device, our branding focused on:

✔️ Calm, clinical-clean visuals (health...

Most cleaning-service websites don’t lose bookings because of price. They lose bookings because the booking flow creates hesitation.

Here’s what we optimized 👇

✔️ Simplified the booking steps (less thinking, faster action) ✔️ Clear service packages instead of vague “contact us”...

Most supplement brands don’t have a traffic problem. They have a conversion problem.

For this Shopify redesign, I focused on:

✔️Clear benefit-first messaging (not ingredient overload)

✔️Stronger trust signals (science, proof, credibility)

✔️Cleaner PDP hierarchy for faster...

🖼 PDP Gallery: The Silent Salesperson

The first 3 images above-the-fold often decide if someone scrolls… or bounces.

Here’s how I build high-converting PDP image sequences:

1️⃣ Lifestyle first: show the product in context, solving a problem or making life better 2️⃣ Trust second:...