Min Bui

#trinktiger Mobile ecommerce is where most brands lose conversions without realizing it.

Recently worked on a Shopify mobile PDP redesign focused on: •reducing friction • clearer buying flow • stronger trust signals • better mobile hierarchy • improving purchase confidence

Not a...

Not every redesign problem is a “design” problem.

For Obsessive Smiles, the real challenge was trust perception. The clinic already delivered high-end cosmetic dentistry. But the digital experience wasn’t communicating the same level of confidence, clarity, and premium...

⚠️ This page shows the product. It still doesn’t show me how it fits into my life.

Most brands focus on making the product look good. But people don’t buy products. They buy a version of their day that feels easier.

If I can’t picture myself using it, I’m not buying it.

Features...

⚠️ THIS PAGE ISN'T LACKING INFORMATION. 👉 IT'S DROWNING IN IT. Most brands think more explanation builds trust. 🗯️ It doesn’t. It delays the decision. When everything is said, nothing stands out. When nothing stands out, nothing gets chosen. Clarity doesn’t come from adding...