I’ve been turning more of my work into proper case studies lately.
This one looks at how the visual identity from my website expanded into social graphics, services, print, portfolio work, and some broader color experiments.
I built a satirical web interface called Slop or Thought, coming at it as both a long-time technologist and a practicing creative.
It pokes fun at the increasingly black-and-white debate around generative AI.
Full write-up:
I experimented with this stacked wordmark for my personal branding and used it briefly in a few places before ultimately going in a different direction. The typeface stuck around, though, and is still part of the identity today.