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Joshua Samson
Brand Strategist || Building Structure for founders
Ready for work
Joshua is ready for their next project!
2 years ago, I worked on building brand systems and structures for these businesses.
Today, they’re not just live, they’re operating, growing, and making impact in their industries.
That’s the difference between branding that looks good…and branding that’s built to scale.
#branddesign #logodesign #founders
Punch: Designing a structured product for parcel booking and tracking.
Most logistics products don’t fail because of features.
They fail because the system behind the experience isn’t clear.
For Punch, the goal was to build from the ground up:
Product frameworks
App design system
A...
Framus; building a platform for creators to own and monetize their AI artwork.
For this project, the focus wasn’t just on visuals, but on creating a clear brand and product experience that supports how creators showcase and sell their work independently.
I worked on both the...
Starting out contra. Just got my Pro account, but now how do I convince clients to hire me with Zero jobs and No Reviews. 🥲
Every logo starts the same way, with a simple idea.
But getting it right? That’s where things get interesting.
This one came together through a mix of late-night exploration, testing fonts that almost worked, and refining the one that finally felt right. (Yes, staring at fonts for...