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Jessica Leonel
Video Editor | Short-Form, UGC Ads & Branded Content
A horizontal editorial piece built around a conversation about creativity, AI, and why original thinking becomes even more valuable as tools make execution increasingly accessible.
The edit was designed to keep the idea at the center. I worked on structure, pacing, visual rhythm,...
This one feels like a small turning point in the visual language we’ve been building for @afterluc.
Luc has always preferred a cooler color grade, so for a long time that became part of the visual identity of his content. In this piece, we decided to go in a different direction...
Another “get ready with me” piece for @afterluc, this time leaning more into lifestyle, personal style and everyday behavior.
The edit was built to feel natural, polished and easy to watch, with the personality of the creator carrying the piece. I focused on pacing, small...
This campaign for 2ndSun was shot with @afterluc at Ponte Hercílio Luz, one of the most iconic locations in Florianópolis.
For this piece, I handled both the filming and the edit, which gave me the freedom to think about the final rhythm of the video while we were still shooting....
This reel for @afterluc was a chance to play a little more with the visual language we usually use for his content.
It’s a fun “get ready with me” piece that opens with a teleport effect and moves into a faster, more playful edit. Since Luc’s profile normally leans toward a...