Huzaifa Rafique

A logo is only the start. This is how the CORIOM brand comes to life.

A clean editorial typography system, a gold letterhead with an oversized watermark of the emblem, and web banners that carry the same premium look into ads, including the Solara blue-light filter and Ergolift...

The details clients never notice, but always feel.

For CORIOM, a premium aromatherapy-diffuser brand, I hand-shaped the leg of the "R" into one sweeping curve so the wordmark has its own signature, something no off-the-shelf font can copy.

The emblem uses three arcs inside a...

New on Contra, 5+ years in brand & packaging design.

I'm Huzaifa, a brand identity and packaging designer from Karachi. I build logos and take them all the way to the shelf: labels, boxes, pouches and full brand guidelines.

Recent work: CORIOM, a premium aromatherapy-diffuser...

Washable Color Gallon Label Design