Hannah Ee

Throwback to January when I created this UGC introductory skincare routine post🤍

A simple, minimal approach - focusing purely on communicating each product’s key benefits with clarity and intention, without unnecessary fluff ✨

Ideal for beauty and skincare brands looking for...

In FMCG, the wildest ride isn’t the product - it’s the customer journey 🎢✨

While managing Kleenex’s social media, I worked by one rule: R.I.D.E. 🚀

🔍 Read the audience, their habits, and how they move 💡 Introduce solutions that meet real, everyday needs 🤝 Direct KOL rates...

David Ogilvy once said, “If it doesn’t sell, it isn’t creative.” And honestly… he wasn’t wrong.✨

During my internship, I took over Shoefit and Precious Soles’ social media and gave both brands a much-needed refresh: aligned visuals 🎨,clearer storytelling 📖, and trend-led...

#throwback to my very first PR event in 2024.

Worked on the launch of Julie’s new Sweet Chilli Cheese and Sour Cream Onion biscuits — supporting the campaign through press release editing, media outreach, and influencer coordination.

The coverage secured generated MYR 7.33K (about...