* Micro case study
—
Some projects never launch, like islands that never appear on maps.
What goes unseen still leaves a mark. Today, WAIRE emerges from the mist.
Product Designer & Dev — Figma to shipped SaaS & apps.
8
Followers
Product Designer & Dev — Figma to shipped SaaS & apps.
SMASH Landing Page — UI Design (Figma)
A landing page concept for SMASH, a short-video social app for padel players, designed in Figma.
Visually inspired by Apple's product pages — clean grids, generous whitespace, large confident typography — but pushed toward a more editorial direction: oversized headline type, full-bleed product photography and app mockups carrying most of the visual weight, and minimal interface chrome around them.
The page uses a white and near-black base with a single lime accent color reserved for key moments (CTAs, highlights), keeping the same restrained color discipline as the app itself so the brand feels consistent end to end.
Tools: Figma.
0
102
BlockFlow — AI-powered software for UK block managers.
BlockFlow is management software I designed and built end-to-end for UK residential block managers. Beyond the core admin (service charges, arrears, contractor invoices), it adds automation the incumbents don't have: it chases contractors for quotes and escalates by SMS after 48h, and an AI voice agent answers out-of-hours emergency calls — deciding whether it's a real emergency, raising the ticket and alerting the on-call contractor automatically.
Built solo: Next.js, Supabase (multi-tenant with row-level security), Claude for triage, and a Vapi voice agent. Live in production.
AI Automation Agency — Landing Page Design (StackD)
UI/UX Design, Landing Page, Figma
Designed a conversion-focused landing page for StackD, an AI automation agency serving property managers and building administrators.
The brief: translate a technical service (AI-driven workflow automation — supplier emails, issue follow-ups, booking management, insurance claims, resident communications) into a page that speaks to time saved and control gained, not features.
What I designed:
A clear, editorial hero with a serif/sans pairing for contrast — "Your management, automated" — paired with a quantified value prop (40h saved/month, 0 forgotten emails) instead of generic claims
A "before/after" section mapping manual tasks directly to their automated equivalent, so the visitor immediately sees their own workflow reflected
A soft, high-contrast palette (black, white, lime accent) to keep the page feeling premium and calm rather than "salesy"
A modular services grid ("What we build for you") designed for easy expansion as the agency's service list grows
Tools: Figma (full UI design, component structure, layout system)
My role: sole designer — wireframes, visual design, component system, and final high-fidelity mockup.
Tell us a bit about this work
New project in my portfolio! 🏝️
Designed a website for a luxury real estate brand - refined typography, elegant dark theme, and a property showcase built to convert high-value clients. Currently open for new UI/UX projects!
EcoHaven - Sustainable Fashion E-commerce Website
New project in my portfolio! 🌿 Designed an e-commerce site for a sustainable fashion brand - eco-friendly materials story, product showcase, and customer testimonials, all wrapped in a soft, earthy color palette. Open for new UI/UX projects!