Freelance Brand Strategists in UkraineFreelance Brand Strategists in Ukraine
ProjectsPeople
Heed Collective 's avatar
Heed Collective
proUkraine
Building cultures through Brand Systems
$50k+
Earned
9x
Hired
5.0
Rating
555
Followers
TOP_INDEPENDENT

Top

Building cultures through Brand Systems
Cover image for Curious: What’s missing in most
Curious: What’s missing in most brand systems, in your opinion? For me, the brand guidelines system we develop at Heed Collective (https://www.instagram.com/heedcollective_/) must be a living document — one that supports the brand in real decision-making, across teams, contexts, and moments of growth. Building structures that guide how a brand behaves, adapts, and scales across every touchpoint. What makes it work: — decision-making logic, not just rules — flexible systems, not static files — consistency with room to evolve We don’t launch brands — we build culture for humans, ethically. And one thing we always add: → Brand Culture Layer — translating strategy into how the brand speaks, acts, and shows up in the world.
1
37
123
5.8K
Cover image for It all starts with strategy
It all starts with strategy — and grows into a visual system. Our work for Specialty Coffee Cosmetics COCO began with clarity: defining positioning, tone, and the deeper narrative behind the brand. From there, the visual language emerged — not as decoration, but as a natural extension of meaning. Brand is not what you design first. It’s what you understand first. Then you build.
8
46
4.3K
Cover image for Dynamic Brand Identity for COCO Coffee Cosmetics
Dynamic Brand Identity for COCO Coffee Cosmetics
1
7
324
Cover image for Brand Identity Phaseful
Brand Identity Phaseful
8
174
Brand Strategist(5)
Bohdan Andriyushchenko's avatar
Bohdan Andriyushchenko
proUkraine
Brand systems for culture-driven businesses
Brand systems for culture-driven businesses
Cover image for Yakuza Tea Place's Brand Identity
Yakuza Tea Place's Brand Identity
0
4
Cover image for Defenders Saint Barthelemy | 2019
Defenders Saint Barthelemy | 2019
0
4
Cover image for KUURACORP. 2023 'Unison' Raw Pu-erh Tea
KUURACORP. 2023 'Unison' Raw Pu-erh Tea
0
1
Cover image for PuerON is a functional beverage
PuerON is a functional beverage concept built around pu-erh tea, designed to bridge traditional tea culture with a contemporary lifestyle format. The idea was to create a product that feels energetic and modern while it is healthy and have not sugar and coffee in it. For the visual direction, I developed a bold identity system inspired by topographic patterns, damascus steel and organic flow structures — creating a sense of movement, energy, and altered states without relying on typical functional drink clichés.
2
750
Brand Strategist(2)
Mariia Malko's avatar
Mariia Malko
Ukraine
Brand Strategist & Creative Marketing
9
Followers
Brand Strategist & Creative Marketing
Cover image for Creative Direction | Campaign Shoot
Creative Direction | Campaign Shoot
0
10
Cover image for Growth Strategy for Luxury Jewellery Brand
Growth Strategy for Luxury Jewellery Brand
0
11
Cover image for Growth Strategy | Luxury Brand 2024
Growth Strategy | Luxury Brand 2024
0
11
Cover image for Creative Direction | Giarité 2023
Creative Direction | Giarité 2023
0
17
Brand Strategist(11)
Illia Nesterov's avatar
Illia Nesterov
Kyiv, 02000
Brand Identity and Framer Designer
Brand Identity and Framer Designer
Cover image for Qantara – Brand Identity
Qantara – Brand Identity
1
0
Cover image for Jilly Equipment
Jilly Equipment
0
2
Cover image for Progify — Brand Identity
Progify — Brand Identity
0
2
Cover image for DirectCase – Brand Identity
DirectCase – Brand Identity
1
4
Brand Strategist(3)
Alevtyna Makovska's avatar
Alevtyna Makovska
Ukraine
Strategy. Branding. Print & Digital Design.
Strategy. Branding. Print & Digital Design.
Cover image for Rmmbr — Branding
Rmmbr — Branding
0
9
Cover image for Iqonic — Branding
Iqonic — Branding
0
17
Cover image for Caps — Branding
Caps — Branding
0
15
Cover image for We Play! — Branding
We Play! — Branding
0
15
Brand Strategist(7)
Yuriy Rybiy's avatar
Yuriy Rybiy
Lviv, 79000
Brand & Web Design Lead for Tech & Construction Companies
Brand & Web Design Lead for Tech & Construction Companies
Cover image for NuLux Living / Brand Identity
NuLux Living / Brand Identity
0
1
Cover image for CogniLabs AI / Branding
CogniLabs AI / Branding
1
1
Cover image for AGAD Portal / Brand Identity
AGAD Portal / Brand Identity
1
0
Cover image for CTO Academy / Banners & Flyers Art Direction
CTO Academy / Banners & Flyers Art Direction
0
1
Brand Strategist(2)