Projects using Reddit in NigeriaProjects using Reddit in Nigeria
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Cover image for Reddit Marketing | I help
Reddit Marketing | I help brands stop sounding like brands on Reddit Honestly, most companies get Reddit wrong. They post something that reads like a press release, get torn apart in the comments, and decide "Reddit just doesn't work for us." It's not that Reddit doesn't work. It's that Reddit can tell when you're trying to sell it something. I've spent a lot of time in this world, understanding which subreddits actually matter for a given brand, how mods think, what gets a post buried versus what gets it to the front page, and how to talk to a community without sounding like you're talking at them. I'm not going to promise viral growth or some magic formula. What I can do is help you show up on Reddit the way that actually works there: useful, honest, a little self aware, and patient enough to build real trust instead of chasing quick wins. If you've got a brand that could genuinely add something to Reddit (not just extract attention from it), I'd like to help you figure out how.
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Cover image for About This Work Bridging the gap
About This Work Bridging the gap between complex logistics tech and the daily needs of independent operators. I performed a UX writing audit and overhaul of the Nexflow landing page to transform it from a technical manual into a helpful, intuitive workspace. By replacing rigid industry jargon with human-centered language, I clarified the software’s value and lowered the barrier to entry for new users. Key Deliverables: Strategic Copy Overhaul: Rewrote the hero and feature sections to focus on how the software solves problems, rather than just listing technical specs. Conversion-Driven CTAs: Switched to transparent, high-intent buttons to give users a clear and confident path to the product. Modular Scalability: Created a Self-Audit Framework and Style Guide that allows the team to generate consistent, on-brand copy without constant manual oversight.
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