Freelancers using Google Ads in ManchesterFreelancers using Google Ads in Manchester
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Amelia McDonald's avatar
Amelia McDonald
Manchester, UK
Results-Driven Google Ads Specialist | Lead Gen & Tracking
Results-Driven Google Ads Specialist | Lead Gen & Tracking
Cover image for The account was tracking WhatsApp
The account was tracking WhatsApp link clicks as conversions, hiding poor lead quality behind a fake £1.45 cost per lead. I paused Performance Max, rebuilt Search into one streamlined campaign, and replaced the fake tracking with enhanced conversions on real form submissions and Calendly bookings. On a £16.66 daily budget, 4 of the last 5 leads have been qualified — verified directly with the client — with cost per lead (£96.78) now being actively brought down.
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Cover image for Split a £40/day search campaign
Split a £40/day search campaign into eight Single Keyword Ad Groups, added a £20/day location-based search campaign, and layered a £40/day Performance Max campaign on top. The combination hit CTRs up to 12.87% and conversion rates as high as 26.84%.
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Cover image for Ran Search first to gather
Ran Search first to gather intent data, then introduced three tailored Performance Max campaigns once the signal was strong enough to give the algorithm something real to work with. The phased approach delivered a 9.5x ROAS at a cost per conversion of $10.51.
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Cover image for Used GA4 to identify the
Used GA4 to identify the locations and audiences most engaged with the business, then aligned ad messaging tightly with that real search intent — no brand terms involved. The campaign achieved a 37.49% CTR, a 7.33% conversion rate, and a cost per conversion of just £9.21.
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Google Ads(13)
Ali Mustafa's avatar
Ali Mustafa
Manchester, UK
The Lead Gen Ads Guy - Guaranteed Performance
The Lead Gen Ads Guy - Guaranteed Performance
Cover image for THG Ingenuity - 10X CPL, -80% Lead Cost
THG Ingenuity - 10X CPL, -80% Lead Cost
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Cover image for £6.5m generated in 18 months
£6.5m generated in 18 months
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Cover image for £500k Revenue Added In 3 Months - FB/TikTok Lead Gen
£500k Revenue Added In 3 Months - FB/TikTok Lead Gen
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Google Ads(2)
Oye Oyewumi's avatar
Oye Oyewumi
Manchester, UK
WordPress Web designer, Funnels & AI Automation Strategist
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Followers
WordPress Web designer, Funnels & AI Automation Strategist
Cover image for Value-Based Pricing Masterclas
Value-Based Pricing Masterclas
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Cover image for DKNY $1 M Perfume Site – Live Luxury Redesign
DKNY $1 M Perfume Site – Live Luxury Redesign
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Cover image for Entrepreneurship Keynotes for FSB, Chamber & SMEs
Entrepreneurship Keynotes for FSB, Chamber & SMEs
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Cover image for Award-Winning Interactive Video Boosts Productivity & Engagement
Award-Winning Interactive Video Boosts Productivity & Engagement
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Google Ads(1)