Ran Search first to gather
Amelia McDonald
Ran Search first to gather intent data, then introduced three tailored Performance Max campaigns once the signal was strong enough to give the algorithm something real to work with. The phased approach delivered a 9.5x ROAS at a cost per conversion of $10.51.
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Posted Jul 25, 2026
Ran Search first to gather intent data, then introduced three tailored Performance Max campaigns once the signal was strong enough to give the algorithm some...
