Brand & web designer for startups ready to launch
Quartz Fabrications: from "how much for Calacatta?" to "you're booked".
The business: an owner-led quartz worktop fabricator in Lancashire. A small team that templates, fabricates and fits across West Lancashire, Merseyside and Greater Manchester. (A concept rebrand I'm pitching to a real client).
The quirks:
Enquiries arrive by phone and DM while the owner is on site, so quotes get written at night
Customers can't picture a 10cm swatch as a 3m island, so jobs stall in sample requests
Templating only works once base units are fitted. Book too early and the templater loses half a day
Every quote needs layout, sizes, cut-outs, stone and readiness: 5+ messages before anything gets booked
What I built (the problem I solved): customers see their stone on a 3D kitchen, get an instant estimate and book a visit they're actually ready for, so the owner never chases details or quotes just to get a booking.
Customer side:
Visualise: 18 real stones mapped onto a live 3D kitchen. Change layout and sizes and it updates instantly
Estimate: layout, measurements, upstands and cut-outs give an instant guide price
Readiness: "Are your base units fitted?" Yes offers templating slots, Not yet offers a Saturday showroom visit. No wasted visits
Book: real slots, double-booking protection, calendar invite, and a self-serve reschedule/cancel link
Owner side:
Every booking arrives as a complete job brief: stone, every measurement, worktop area, estimate, readiness, postcode, optional kitchen photo
Automated reminder timeline, one-click completed/no-show
Block a "fitting day" in one click and it disappears from customer booking
Before: 5+ messages and the risk of a wasted templating visit. After: booked in about 90 seconds, with nothing to chase.
Built in Lovable alongside my own brand identity for Quartz Fabrications.
🎥 Demo: https://www.loom.com/share/03e93362206547b4bd0bbf4bd042379b
🔗 Live: https://quartz-fabrications.lovable.app/
Concept project. Not the official Quartz Fabrications website.
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I design, build and deploy digital products.
I design, build and deploy digital products.
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I handled the full design and build as a freelance project, delivered in under two weeks.
What I designed and built;
The visual direction centres on a warm cream and gold palette with editorial serif typography. Key sections include:
A hero with a bold brand line and product photography
A collections grid with category navigation
A Lookbook section
A Shop by Occasion section to reduce friction for gift buyers
A brand story section
A newsletter footer
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Clean. Modern. Affordable.
Clean. Modern. Affordable.
Shopify Specialist
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Web Designer & Developer | Branding & Automation
Web Designer & Developer | Branding & Automation
Creating worlds with words
Creating worlds with words
🎨 Logo & Branding Expert
🎨 Logo & Branding Expert
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