I design signs that have to work quickly, whether theyโre directional, promotional, seasonal, or meant to stop someone in their tracks. These pieces combine bold imagery, clear hierarchy, readable type, and strong branding so the message is easy to understand from a distance. From garden centers to retail spaces and event environments, I love turning practical signage into something people actually notice.
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I love projects like this because they combine design, information, and storytelling. This multi-page fall newsletter was created for direct mail and included promotions, events, educational content, seasonal features, and community updates. My goal was to keep it bright, inviting, and easy to navigate while giving every section its own visual space.
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