The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
The Heron homepage carries an unfamiliar product to an audience with very little patience for marketing language.
The page is structured in two halves. The first half earns attention: a boot-sequence preloader, an interactive hero where dragging surfaces real code violations, four problem statements, and the agent loop delivered as a paced scroll.
The second half spends it. Use cases are laid out plainly by role, from architects and BIM managers to small firms, and the demo booking section is the quietest thing on the page.
Deciding where the ambition stops is the part that determines whether a B2B site converts or just impresses.
Amazing work!
Thank you
Incredible!
Thank you
Thank you
the boot-sequence preloader sounds fun. does it work well on mobile?
Yeah, we kept it lightweight so it works smoothly on mobile too.
Fantastic work !
Thank you
Thank you
Amazing work🔥
Thank you
That’s awesome! Where did you get all of these assets from? Did you create them yourselves? If so, I’d really appreciate it if you could share how you made them!
I really love the switch between column amounts throughout the scroll. Inspired ✨
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
🫡
You only get to keep one. Which stays?
The circular layout has a bit of playfulness to it. The landscape gives you a much bigger sense of place.
I can see a case for both. Curious where you land.
93 voted
78%
27 voted
22%
120 votes
Closed
I'd keep the landscape one honestly, that sense of scale feels right for anything talking about sustainability at an industry level. Did the client push back on the crop at all, or were they on board with circular from the start?
I don’t get how web designers complain about spending hours on one hero section.
I’ll easily go through 10+ iterations before I even know which directions are worth showing the client
10+ iterations before the client sees anything is the unglamorous secret behind every calm site like this. A psychosocial risk brand has to feel trustworthy without going cold, and this nails that balance. The restraint is doing the heavy lifting.
