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Created my own coffee brand! Even though I don't technically fit the requirements of this challenge, I really wanted to bring this concept to life. How do you like the result? ☕️✨
from the initial image alone, 'premium' is stamped onto the brain in the best way. i can only imagine what visuals like this on canned cold brew would make in $$$ from caffeine-lovers. i know i'd HAVE to give it a try.
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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Planet Football Rebrand ⚽️
Planet Football is a celebration of everything the game has to offer beyond the scoreline. While traditional football media focuses on match reports and opinion-led coverage, Planet Football highlights the humour, nostalgia and culture of the sport, capturing the moments that make us love our beautiful game.
I led the rebrand and creative direction to help reposition Planet Football for a younger, more social-first audience. The goal was to rediscover the brand’s playful identity and evolve it into a more engaging and distinctive presence across digital platforms.
The identity needed to feel energetic, expressive and unmistakably football, while standing apart from more conventional news outlets. It had to support fast-moving social content while maintaining a clear and recognisable brand system across all touchpoints.
The final identity introduces a refreshed visual system, animation style and content direction designed for social-first storytelling. Supported by a new TikTok and Reels strategy and a redesigned website, the rebrand transforms Planet Football into a more dynamic and engaging brand built for modern football audiences.
The colors are so good!
One rider. One bike. One forest. One uninterrupted 30-second take.
I wanted to push Seedance 2.5 beyond a beautiful AI shot and test whether it could maintain character identity, bicycle geometry, environment, physics, and complex camera movement throughout one continuous sequence.
From macro drivetrain tracking and high-speed trail movement to a 360° bullet-time orbit and landing — the goal was simple:
Make the impossible camera feel completely real.
Created with Seedance 2.5 for the #ContraSeedanceChallenge.
Most apps get one photoshoot, then watch the brand slide out of shape as every picture after it comes back looking a little different.
This project fixed that. Built a repeatable photo style for the app's brand using @Krea , so the team can make new shots any time and they still look like they belong together.
Here's a preview. Different actions, angles, and faces. Still clearly one product.
The team can make more next month without me and it holds. App Store, website, ads, all looking like the same company.
The alternative is what most products live with. Every new picture a little off, until the brand looks like a different company in each place someone runs into it.
The real win isn't the visual consistency, it's that the team can generate new on-brand shots next month without you in the loop. That's the line between a style and a system.