It been over 6 months scaling and managing Emelia Stephen ecommerce store.
It been a wonderful and developing experience for me and I'm happy to share some of our success so far
My team manage everything marketing;
Email marketing campaign
Converting Ads strategy
Social media strategy and content calendar
Revenue growth and
Retention system.
More update on the growth and success of this store coming up.
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Just completed a smart Shopify store retention system using one of the undervalue Shopify app.
Impact: Built a high-performing CRM and Email ecosystem that consistently turns subscribers into engaged buyers, boosting campaign efficiency, increasing repeat interaction, and creating a reliable channel for scalable customer retention and revenue growth.
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Most people believe that ecom brands are the only business type that needs a retention strategy, they are wrong
Checkout Augustin Stanley book Called
Roxbury | The American Duke: A Regency-Era Novel of Love, Power, and Hidden History
What I achieved:
• Designed a high-converting eBook sales landing page for the American Duke series, targeting novel readers.
• Led UI design, copy support, prototyping, and testing in collaboration with development and marketing teams.
• Utilized competitor insights and conversion-focused storytelling to optimize key elements like hero, testimonials, and CTA placement.
• Achieved stronger engagement and improved conversion rates, earning a 5-star client review.
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Most time what your ecom business needs is not more traffic but a system to make buying easy for existing customers,
I build that system using a powerful Shopify app called Recharge for Tanya Philip, an Australia vet. expert.
I Lead end-to-end recharge integration for Shopify store, transforming one-time purchases into a scalable recurring revenue model.
Designed an optimized subscription offers (discount, delivery flexibility, ux layout) to increase customer adoption
Improved product page structure with a conversion focused subscription versus one-time purchase flow.