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STRIDE — Global Athletic Footwear Omnichannel Campaign
STRIDE is a global athletic footwear brand — mainstream reach, Nike/Adidas-tier ambition — rendered across every touchpoint a real launch would need: the box it ships in, the site it's bought on, the store it's flagshipped in, the moment it goes viral at launch.
Two colors: parrot green and white. Nothing else. No third accent anywhere.
The "SD" monogram and stretched-horizontal "STRIDE" wordmark stay identical whether on a shoebox, storefront glass, laptop screen, or red-carpet sneaker.
Twelve frames: storefront glass branding, packaging, product hero, website homepage, shop grid, product detail, delivery moment, at-home lifestyle, celebrity launch moment, laptop device shot, flagship store interior, macro hero close.
Elevated, vibrant, energetic color grade. Full horizontal cinematic every frame. Photorealistic rendering everywhere.
Every step is a start line.
M N LOKESHWAR REDDY, Creative Director
Link to the full project:
https://www.behance.net/gallery/254230009/STRIDE-Global-Athletic-Footwear-Omnichannel-Campaign
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