Two different audiences, two different directions, which one are you into?Two different audiences, two different directions, which one are you into?
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Two different audiences, two different directions, which one are you into?
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21 votes

Ends in 1d

Helen's avatar
Thank you ! 🙌
Tvaron's avatar
both are great..
Helen's avatar
Thank you so much! 🔥
Maty's avatar
Version 2 immediately grabs me, that purple is so much more alive. Was the health/wellness angle in version 1 tested with real users, or is this purely a gut call before you commit?
Helen's avatar
The difference in target audience, second is younger, active sport life
Rohan's avatar
The split between the two directions makes the design decision tangible—both routes feel intentional, and the visual contrast makes the choice easy to compare.
Helen's avatar
Yep, agree, changing composition for design direction isn`t enough!
Umar's avatar
Amazing designs 😊
Helen's avatar
Thank you so much! 😊
Blessing's avatar
They’re both amazing!
Nicolette's avatar
i'm a huge fan of 2!
TRUEFRAME logo
the purple MEET VEYA type pops. I like that one
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