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Taste Test
Exploring two visual directions for BioLens — a proactive health intelligence platform designed around early detection, biomarker tracking, and AI-powered insights.
One feels more human. Other feels more clinical-tech.
Which direction feels stronger for a modern healthcare experience?
18 voted
75%
6 voted
25%
24 votes
Closed
Voted for calm intelligence, knowing how seeing medicine related stuff might not feel great from my past experiences, both great though! 👍
Will go for the calm
It feels welcoming
just based off looks. i'll go for the calm intelligence
Going with the calm intelligence it feels more suited for a healthcare based design
Combine them, and your message is weak
Appreciate the feedback. There’s probably an opportunity to merge the emotional warmth with the stronger visual direction.
Calm intelligence feels so warm
Nice designs!
Thanks @Sharon Olusanya
You're welcome
Both directions look strong 👏 Personally, I think the human-centered approach feels more trustworthy and modern for healthcare. Curious though which direction did the client connect with more?
Appreciate your insight! The human-centered direction resonated more with the client due to its warmth and accessibility.
I can definitely see why they chose that direction. It strikes a nice balance between professionalism and warmth. Looking forward to seeing how the final version evolves!
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