Comparing Richness and Freshness in Grape Juice PackagingComparing Richness and Freshness in Grape Juice Packaging
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Which one would you take to shelf?
The first is a deep purple bottle suspended in a ribbon of juice, whole grapes and droplets floating around it, mauve mist behind, no surface in frame.
The second is poured white grape juice on cream stone, vine leaves overhead, green grapes on the surface, caustics and leaf shadow across the light.
One sells richness. The other sells freshness.
👇 #packagingdesign #brandconcept #beveragedesign
Noir
Vert

3 votes

Ends in 1d

Mostafa's avatar
Very is better for my opinion but both of them are great choice ❤️❤️
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