I can't design a school website the same way I'd approach a fintech website.
The audience is different. The expectations are different.
Before I get into Visuals and Layouts, I think about the industry, the people I'm designing for, and what the experience should communicate.
With this Montessori concept, I wanted the visuals to communicate curiosity, warmth, creativity, and growth before visitors even start exploring.
I don't just design interfaces; I think about the story they tell.