Stop Sending Cold DMs Unpopular opinion: Most freelancers don’t have a "client" problem. They hav...Stop Sending Cold DMs Unpopular opinion: Most freelancers don’t have a "client" problem. They hav...
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Adam Saadi
pro
• Jan 14
Stop Sending Cold DMs
Unpopular opinion: Most freelancers don’t have a "client" problem. They have a "positioning" problem.
We’re told to "hustle" and send 50 cold pitches a day. But constant hunting makes you a commodity. It forces you to compete on price, not value.
The shift: Stop trying to be "found" and start becoming impossible to ignore.
Cold outreach: You are a beggar.
Inbound authority: You are the expert.
If you spend more time chasing leads than building a profile that attracts them, you aren't building a business—you're just working a high-stress sales job.
Build a brand that does the selling for you while you sleep.
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