Helped Youthforia scale DTC revenue, get a deal with Mark Cuban on Shark Tank & become one of the fastest-growing makeup and beauty brands in 2023.
Led DTC Strategy, Paid Social, Search, Klaviyo Email & SMS to substantially grow YoY revenue. Serendipity became one of the biggest soy candle brands in Canada.
Using similar ad and landing page strategies + know-how to LUCYD agency & BREZ, I was able to help Muscle MX launch on Meta with a 2.07 ROAS and 0 restrictions.
Led the DTC channel marketing strategy and execution for an Organic Loose Leaf Tea Brand. Achieved an average 4 MER advertising on Meta, Google, and Pinterest.
Helped No Days Wasted turn an unprofitable ad account to a 3x return on Meta. Helped with creative strategy and account optimization.
Built Paid Social Lead Gen campaigns for a tech startup achieving significant subscriber growth. Implemented an efficient email marketing strategy.
Completely managed the brand's Klaviyo channel including strategy, execution, and optimization which led to a consistent +40% increase in monthly DTC revenue