Packaging design for Sprinkles Cupcake Bites, bringing the brand’s playful personality into a bold pouch design. Distinctive colors separate Peanut Butter and Salted Caramel, while product imagery highlights the chocolate coating and cupcake center.
My work included pouch design, flavor variations, and product mockups, creating a consistent look across the range.
Celvana brand identity & packaging for a red light therapy brand launching in the US.
The category is crowded with identical, unbranded panels. Celvana sells precision, so the brand had to look like medical equipment you can trust: clinical, exact and professional.
Brand identity case study
Packaging case study