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Just published a new case studyđź‘€
This project was a good reminder that a product video is not just about making things move. It’s about finding the right way to explain something complex, keeping the visuals clear, and making sure every animation has a purpose.
For this one, I worked on an AI coaching platform, turning its features and workflow into a structured 90-second explainer.
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Since October 2025, I’ve been working with Frontify on an ongoing series of onboarding and tutorial videos designed to help both new and existing users better understand the platform.
So far, we’ve created 75+ videos — and the library is still growing.
The workflow is fairly simple, but the challenge is in keeping everything clear, consistent, and engaging across such a large number of tutorials.
🎥 Screen Studio for recording
🎞️ After Effects for editing and animation
🙌 No AI used in the editing process
Every video is manually crafted with the goal of making product features and workflows easier to understand and follow.
It’s been a great long-term project and an interesting challenge in building a repeatable production process without letting quality or attention to detail slip.
âś… Check it out
#MotionDesign #VideoProduction #AfterEffects #ScreenStudio #ProductDesign #Onboarding #Tutorials #Frontify
75+ videos and still growing is a serious production pipeline. At that volume, are you templating the structure heavily to keep it sustainable, or does each video still get built mostly from scratch?
