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Just added a new brand project ā FROST āļø
A beverage concept built around clarity, freshness, and minimal energy.
The idea was to move away from loud, overdesigned drink branding and instead create something that feels cold, clean, and precise.
Focused on:
ā¢ A restrained, icy color system š§
ā¢ Minimal typography and clean layouts āļø
ā¢ Visuals that emphasize freshness and stillness
ā¢ A brand language that feels calm but premium
This one was more about control than chaos ā
letting simplicity carry the impact.
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Connect with clients, get discovered, and run your business 100% commission-free
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Just wrapped up a playful brand identity for Fizzbears š¬ā” ā a sour gummy candy concept built around energy, texture, and pure visual chaos.
The goal was simple:
make āsourā feel explosive š„, not just a flavor.
So everything leans into that idea ā
from bold pop-art typography š¤ to sugar-coated macro textures āØ and high-impact color systems šØ
What I focused on:
ā¢ Building a strong, scalable flavor system š§©
ā¢ Making texture feel visible (you can almost feel the sugar) š¤¤
ā¢ Creating a brand world, not just packaging š
ā¢ Keeping everything loudā¦ but still controlled šÆ
This one was all about pushing energy without losing clarity ā”
Curious what stands out to you š
love the color
Obsessing over The Designer Drinks Co's rebranding! Loved working on a minimalist brand again. It's been a while.
Onto the website next!! šø
top class work š
3 days. 2 prompts. 1 wedding website.
Wanted to stress-test Claude Design on something I genuinely care
about: š°š¼āāļøThe website for my wedding in September. 10 years with my
partner Agus, real deadline, real guests, no room for "AI template" energy.
Here's what I learned by day 3:
Claude Design is not a standalone tool. It's a layer in a stack.
The actual workflow that worked for me:
ā Claude (chat) ā drafted the brief, defined palette, structured
the 13 sections before opening the canvas
ā Claude Design ā executed in 2 prompts. All 13 sections. Live
countdown, RSVP form, copy-to-clipboard buttons. The skeleton
was real.
ā Claude (chat) again ā debugged outputs, regenerated my CSS when
I hit my weekly limit, planned the next surgical prompt
ā Claude Code (next) ā will wire the RSVP form to Google Sheets
What surprised me:
ā¦ Reading my SVG monogram + brand brief and producing a coherent
first pass
ā¦ The Tweaks panel ā custom sliders that don't burn tokens
ā¦ How fast 70% of the structure appeared
Where it hit the wall:
ā¦ Burned my Pro daily allowance in 2 prompts. Inline comments
cost credits too.
ā¦ The Tweaks panel generates a .jsx file that silently overrode
my hand-edited CSS. Lost 20 minutes wondering why nothing
changed.
ā¦ Some elements weren't selectable. Decorative star ornaments I
wanted to delete? Couldn't click them. Had to spend a full
chat prompt asking Claude to remove them.
ā¦ The output was structurally there but emotionally generic. The
small details ā animation timing, hover micro-interactions,
the curated feel of a hand-crafted page ā those still need a
human and a tool like Framer.
š¤ The verdict:
Claude Design replaces the blank page. It does NOT replace the
designer's craft. It's an incredible preview-to-final-web step,
not the destination.
For me, the real magic is the loop. Use Claude to plan. Claude
Design to scaffold. Framer (or your tool of choice) to give it
soul.
What's your stack? š
Such a transparent look at the 'loop'!
As a Social Media Manager, Iām curious when Claude hit the wall on 'emotionally generic' elements, did you find that adjusting the prompt for high-fidelity micro-interactions was worth the token burn, or was it faster to just move the 'scaffold' into Framer for that curated feel?
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