Designing logotypes is one of the things I enjoy most about my job and one of the most rewarding....Designing logotypes is one of the things I enjoy most about my job and one of the most rewarding....
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Designing logotypes is one of the things I enjoy most about my job and one of the most rewarding. This direction wasn't chosen by Soulty, a new Italian summer footwear brand. We moved on to another proposal that worked better for them, and I agree with that choice. But I still really like the work done here.
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Mahmudul's avatar
Premium logo🔥
Antonio's avatar
thank you man
Mahmudul's avatar
welcome, mate! 🔥
acream's avatar
smooth logo!!
Antonio's avatar
Thank you
Kabir's avatar
Split Creatives logo
Even if it wasn’t the final direction, I can see why you still like it. There’s something really nice about the simplicity of this one.
Antonio's avatar
Thanks a lot Kabir
Hichām's avatar
Unchosen directions can still contain great ideas. This logotype has a relaxed summer character, even if another route served the brand more clearly.
Antonio's avatar
Yes, exactly. The direction the client eventually chose was the right one.
Hichām's avatar
It definitely feels like the strongest fit for the brand. I am still glad you shared the other direction because it has plenty of character too.
Anita's avatar
Super cool! Do you start by sketching lettering by hand or go directly to vector?
Antonio's avatar
Thank you Anita. I always start with the drawing. Then I vectorize it, do some print tests, make a few more changes on paper, and finally bring everything back to the computer. I work partly on paper and partly on the computer.
Nazar's avatar
Yasno Design Agency logo
shame this one didn't make it
Antonio's avatar
Yes, that's a shame, but it was the right thing to do
Nicolette's avatar
brilliant, that embroidered logo looks so realistic!
Antonio's avatar
Glad you liked it. Thank you Nicolette
Mario's avatar
Like how you implemented a slight tilt to it to resemble movement. Nice work.
Antonio's avatar
thanks Mario 😃
Alamgir's avatar
Rejected doesn't mean wrong — this still slaps. Great instinct on the type here.
Antonio's avatar
thanx 🙏🏻
Abdul's avatar
High-quality work, very inspiring!
Antonio's avatar
thanks Abdul
Abdul's avatar
webixus logo
Even unselected concepts show true craftsmanship! The personality and balance in this logotype are top notch
Antonio's avatar
thank you so much Abdul
DESH's avatar
Fantastic logo! 🤝
Antonio's avatar
🙏🏻
Maty's avatar
The flow in that script "S" and the embroidered texture on the last one are both really nice. Rejected concepts you still believe in are always the hardest to let go of. What ended up winning the client over in the direction they actually picked?
Nazmul's avatar
So creative 👏
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