1 Collaborator

Mind The Lap is a productivity method built on a concrete premise: motivation gets you moving, but small actions keep you in motion Together with @Alessia Visicaro , we built a visual identity that translates this idea into a language made of laps, dots, and progression. The symbol is born from the lines of running tracks. The dot lettering transforms every word into a sum of minimum units. Images use the same treatment, bringing movement and consistency into a coherent visual system. Full case study dropping soon, can’t wait for you to see the whole process.

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Visual Identity for TheMissC

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Brand exploration for 5Elem Hi-Tech, a leading Chinese manufacturer of high-tech industrial hoses. With 40+ years of experience, the company delivers advanced solutions for oil & gas, fire safety, and agricultural sectors across 124 countries. The visual concept reflects engineering precision and tech innovation through a contemporary industrial lens.

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Logo Database (v8) 2025-26

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Universal Music Group for Brands

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Nicholas Visual Identity

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Jania Brand Identity

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PCMUA Visual Identity PCmua, a talented make-up artist based in Bologna, Italy. A customized logotype has been designed featuring sinuous shapes with a sparkle at the center that divide in nome. The sparkle symbol will also be used as a frame for some of her visual content on social media. The color palette chosen is young and vibrant, featuring pink, red, and emerald green. These colors are interchanged in all stationery and visual materials, creating a dynamic and versatile identity. To emphasize the strength of PCMUA's makeup services, has been decided to use black and white imagery and video in some cases, highlighting only specific areas with the color. This creates a powerful contrast and draws attention to the makeup itself. Check the case study: https://contra.com/p/mkqscUWo-p-cmua-visual-identity?r=antoniocalvino

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