Creative Branding for Munyoo: Beyond Beverage DesignCreative Branding for Munyoo: Beyond Beverage Design
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Meet MUNYOO, I designed the full visual direction around Munyoo', a pastel pink cat character with a sleepy face, a big laugh, and an awkwardly cheerful personality. The system includes soda can packaging, flavor characters, sticker packs, lifestyle campaign visuals, multipack concepts, and social media art direction.
The goal was to make MUNYOO feel collectible, fun, and instantly recognizable, not just another drink brand. Bright tropical colors, bold shapes, flat doodles, and mascot-led storytelling bring each flavor to life across product and campaign assets.
A little fizz for slow sunny days.
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