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Before the logo, before the colors, before a single mockup, we asked one question: who is this brand really for?
Meet Asili. Built around melanin-rich skin from day one, not added in later.
Strategy first. Design second. That's the whole difference.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Your brand is being judged before anyone reads a single word.
A strong visual identity creates recognition, builds credibility, and communicates value before you ever say a thing.
I don’t design logos just to make brands look good.
I build visual identities that position businesses, create distinction, and make brands impossible to confuse with everyone else.
A few identities I’ve worked on this year.
If you’re serious about building a brand that looks as valuable as the business behind it, let’s talk.
→ Available for select branding projects.
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Patch Bakery Brand Identity Design
Patch is a warm, artisanal bakery brand built around one simple feeling: "A little warmth, freshly baked." Every detail is designed to make everyday moments feel special.
I developed Patch's brand identity — including logo, hand-illustrated iconography, typography, and color palette — combining a soft sage color scheme with detailed vintage-style bread illustrations to reflect the brand's handcrafted, cozy character.
The goal was to create a visual identity that feels nostalgic and inviting, communicating warmth and quality in every element — from the custom logotype to the intricate line-art details.
Art Director
Ussama Ahmed
Sage instead of the usual warm terracotta/brown is the choice that keeps this from reading as generic rustic-bakery — the hand-drawn bread line art carries the handcrafted feel while the palette stays contemporary.
Creating AI-powered UGC ads for skincare & beauty brands using CapCut 🎬✨ From script to scroll-stopping edit — this is how I help brands convert. #CapCut #UGC #AIVideo
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