Imagine this landed on your desk as the final design. Which direction would you approve? Two hero...Imagine this landed on your desk as the final design. Which direction would you approve? Two hero...
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Imagine this landed on your desk as the final design.
Which direction would you approve?
Two hero concepts for Cargoflow, exploring different ways to communicate speed and reliability.
1 or 2?

0 voted

0%

1

18 voted

100%

2

18 votes

Closed

Vibes_of's avatar
1 feels more energetic, but 2 feels more premium to me. Tough choice 👀
Juice's avatar
That was exactly the tension we were exploring. Curious which one you’d actually approve for a real client.
Mishal Sheikh's avatar
I’d go with 2. The cinematic image makes the brand feel more established.
Juice's avatar
Interesting take 👌 The second direction definitely pushes more toward a polished, premium feel.
Tahir's avatar
2nd looks good
Juice's avatar
Happy to have your feedback
Kabir's avatar
Split Creatives logo
I’d pick 2. Feels more direct and gives that sense of speed right away.
Juice's avatar
Appreciate it! That sense of speed was exactly the goal.
Sevki's avatar
second is better, maybe you can move "time" next to "on"
Juice's avatar
Good catch moving “time” next to “on” could make the interaction clearer. Thanks!
Vara's avatar
Option 2 the dynamic shot of the truck in motion conveys delivered on time way more effectively than still containers.
Juice's avatar
That’s a strong point motion definitely makes the delivery message feel more immediate. Appreciate the insight!
Tauhid's avatar
Go with 2
Juice's avatar
Thanks! Appreciate the vote for 2 🙌
Abdul's avatar
webixus logo
Direction 1 hits the mark! The visual hierarchy makes the speed and efficiency message crystal clear
Juice's avatar
That’s a great observation glad the hierarchy makes the speed and efficiency message clear. Appreciate it!
SYED 's avatar
Mistakenly selected 2. I’m feeling some power from 1.
Juice's avatar
Haha, I’ll take that as a sign 😄 Appreciate the love for 1!
Daxesh's avatar
2 looks good with the car, gives more of a brand vibe and clear view, that's why 100% are with 2
Juice's avatar
That’s exactly what I was going for the car really helps strengthen the brand feel. Appreciate the detailed take!
Daxesh's avatar
yeah, exactly
Nicolette's avatar
huge fan of 2!
Juice's avatar
Glad having your feedback
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