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SINTHESIS is live.
I took an old brand concept that had no real website and only a few early visuals, then rebuilt it into a full experimental brand and interactive web experience.
This time, I used the project to test a multi-model workflow: Claude for critical strategy, Gemini for early product visualization, and ChatGPT for system development, visual expansion and creative development.
I made the final calls throughout — accepting, rejecting and reshaping feedback, defining the product language, and taking the website through around 24 iterations.
The result is a mechanical digital experience built around custom soundwork, velocity-reactive scrolling, tactile hover / click / hold interactions, responsive native mobile behavior, optimized WebP assets and a product system designed around one idea:
Few functions. Extreme precision. Mechanical honesty.
Live Website → https://erogludemo.com/sinthesis/
An old concept became a test of how I want to work with AI: not asking one model to do everything, but finding the right role for each one — and directing the final system myself.
@Abdullah Eroğlu The 24 iterations show in how tightly the velocity-reactive scrolling and custom soundwork reinforce the mechanical product language. How did you test the hold interactions on mobile?
Hello, thank you for your comment and reply. To facilitate easy testing after every addition or modification to the interactions, I disabled caching on the server via the NGINX configuration file and proceeded by using two low-end test phones—one Android and one iOS. I tried...
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