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Project Showcase: Brand Identity Design for Burger Lover ππ¨
As a designer working with small businesses, I recently led the visual identity design for Burger Lover, a fast-casual restaurant looking to establish a distinct, memorable presence in a competitive market.
My focus was on translating the brandβs core personality into a clean, cohesive visual system that bridges the gap between digital marketing and physical packaging.
Key Design Deliverables
Logo & Visual Identity: Crafted a modern, scale able mark built for high legibility on everything from app icons to storefront signage.
Packaging & Touch points: Designed branded takeout boxes, custom burger wraps, and sticker seals engineered to create an elevated unboxing experience.
Color Palette & Typography: Paired appetite-stimulating primary tones with strong display typography to establish instant visual recognition.
Social & Marketing Assets: Developed structured templates to ensure consistent visual hierarchy across digital channels.
Iβd love to get feedback from fellow designers! How do you feel about the packaging layout and visual balance? Any insights on the typographic hierarchy would be greatly appreciated.
Sick π₯
π
β’ 5h
lookin' good!
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The identity of Belovetz was built around a soft, cozy aesthetic β warm pastel tones, rounded typography, and a visual language that feels like a favorite childhood sweater. Every detail, from the heart-shaped logo to the bandaid symbol woven into its DNA, speaks of care, affection, and the kind of love that never goes out of style.
More than a fashion label, Belovetz is an invitation: to dress the same way you love β openly, comfortably, and together with the ones who matter most, four-legged or not.
β’ Sep 3
this logo is the cutest, those colors on the pups in the last pics are so smart to use in alignment!
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Thats really bold & futuristic, great design!
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