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Brand Identity for Sovel.
Sovelo helps businesses work smarter by bringing their tools, tasks, and workflows together in one place. Instead of juggling multiple systems, teams can stay organized, save time, and focus on growth.
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Recently wrapped up brand identity design for SaaS startup
Looks so cool!
What if CapCut entered the skincare industry? ✨
Would you add it to your routine?
I explored how CapCut could evolve beyond content creation and become a premium skincare brand.
CONCEPT
CapCut Skin translates CapCut's core values of simplicity, efficiency, and creativity into a modern skincare experience. Inspired by the idea of editing and enhancing content, the brand applies the same philosophy to skincare through streamlined routines, multifunctional products, and visible results.
VISUAL IDENTITY
The identity combines minimalist packaging, clean typography, and fresh mint-green accents inspired by digital interfaces. The goal was to create a brand that feels modern, approachable, and technology-driven while maintaining a premium aesthetic.
PRODUCTS
The collection includes Cut Cleanser, Frame Serum, and Smooth Edit Cream, a simplified routine designed to cleanse, refine, and hydrate the skin. Product names are inspired by the language of content creation, creating a direct connection to the CapCut universe.
POSITIONING
Designed for people who want effective skincare without complicated routines. Smart formulas, clean design, and results-focused products for modern lifestyles.
capcutdesignstudioBrand DesignGraphic DesignPackaging DesignAdobe IllustratorAdobe PhotoshopGoogle Gemini
Amazing 😍
🚀 Which mockup grabs your attention the most?
We've transformed our latest website design into two creative presentation styles:
💻 Website Mockup – A premium laptop showcase highlighting the full desktop experience.
📱 Mobile Mockup – A sleek smartphone presentation showcasing the responsive mobile design.
Now it's your turn to decide! 👇
9 voted
64%
5 voted
36%
14 votes
Closed
awesome
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