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Brand Awareness Explosion
Goal: To break into a competitive market, establish trust with key distributors (hospitals/supermarkets), and drive immediate sales volume.
Solution: Executed a hybrid strategy combining aggressive social media storytelling with on-ground field activations, directly engaging wholesalers while running digital brand lift campaigns.
Impact: drove a 90% increase in brand awareness and a 50% surge in social media following, which directly correlated to consistently meeting monthly sales targets.
Key Results: Brand Awareness: +90% | Social Growth: +50%
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I just finalised a brand evolution and website migration for Virtuoso.
500+ CMS items and 150+ static pages moved from Webflow to Framer.
Alongside that, I helped shape the brand across web, campaigns, product and motion.
The impact:
• Helped shift 80% outbound to 80% inbound
• Built a clearer and more consistent brand presence
• Made a complex AI product easier to understand, trust and buy
I’ve been working with Virtuoso as their design partner on a monthly retainer, helping the brand evolve as the company grows.
500+ CMS items is not a small migration, that's the kind of project that eats weeks just in QA. What almost went wrong during the Webflow to Framer move?
New on Contra 👋
A collection of logo & branding projects I’ve worked on — built around clarity, strategy, and timeless visual identities.
I’m here to connect with new people, discover exciting brands, and share more of my work.
If you’re building a brand or simply love good design, let’s connect. ✦
More work → spgmarks.com
Welcome to Contra!!
Which WANDER logo would you choose?
A travel brand doesn’t just need a logo —
it needs a visual identity that makes you want to explore.
So I explored 2 different directions for the same brand
Bold & Minimal
Vote in the poll.
And Tell me what made you choose it in the comments.
#LogoDesign #BrandIdentity #GraphicDesign #LogoInspiration #VisualIdentity
11 voted
92%
1 voted
8%
12 votes
Closed
Minimal for me. The W drawn as a winding mountain path is doing double duty, letterform and route in one, exactly what a travel brand wants. Bold is clean but the swoosh W tells a little story before you read a single word.