GIANT Streetwear Brand Identity with Bold Gorilla-Inspired DesignGIANT Streetwear Brand Identity with Bold Gorilla-Inspired Design
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GIANT — Move Different.
Built around a bold gorilla mark, oversized typography, and an electric purple + neon-lime palette.
A streetwear identity designed to feel bold, rebellious, and instantly recognizable — from hoodies and caps to packaging, tags, and everyday brand details.
Concept branding project | Open for custom projects
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SABA's avatar
nice colour combination!
Johnson's avatar
Using electric purple paired with neon lime is a high risk color choice that demands exceptional contrast management. Getting that balance right across different fabrics and lighting conditions is often where streetwear brand identities actually fail.
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