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Introducing State of Her, a womenswear brand made for every state of her life.
Custom typography, sculptural monograms, and a softly grounded palette come together in an identity that balances confidence with ease.
Love the aesthetics. 👏🏻🌼
Sculptural monograms are a smart call for womenswear, they'll work on hardware and labels long after the launch posts are gone. Did the custom type start from an existing face or did you draw it from scratch?
Strong brand, Sevd. That softly grounded palette is what makes the custom type and monograms feel confident without pushing too hard for womenswear, and the wordmark sits in that useful space between distinctive and wearable across the range.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Like the logo direction
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Explore the full case study ↗
It's really loud great job 🎉🎉
