I used to think improving a user flow meant reducing the number of screens.
7 steps → 5 steps → 3 steps.
Done. Better UX.
Except that’s not always true.
A 3-step flow can feel harder than a 7-step one if every screen asks the user to make a complicated decision.
Now, when I review...
MOCHI — The Flavor of Feelings
What if emotions had a flavor?
I explored this idea through MOCHI, a playful mental wellness brand designed to make emotional awareness feel less clinical and more approachable.
Instead of simply asking “How are you feeling?”, MOCHI gives emotions a...
Designing trust into every transaction.
Verixa is a fintech escrow and dispute resolution platform concept designed around one difficult question:
What should happen when a transaction doesn't go as planned?
The biggest challenge wasn't creating a polished payment UI.
It was...
Designing a payment experience where trust is part of the UX.
For Verixa, I designed an escrow payment experience for businesses handling high-value transactions.
The challenge wasn’t simply creating a clean payment screen.
It was making a complex financial process feel clear,...
