Adejare John
Brand Designer & Strategist. Strategy. Identity. Purpose.
New to Contra
Adejare is building their profile!
One of the easiest ways to improve your brand is to stop making customers repeat themselves.
You know that frustrating experience.
You explain your issue to one person.
They transfer you.
You explain everything again.
Then the next person asks for information you already provided.
At...
A logo is not your brand.
I'll keep saying this until it stops needing to be said.
A logo is the entry point. The handshake. The first five seconds of a much longer conversation your business is having with the world. It's not the conversation itself.
Your brand is everything that...
