pro
Yuliia Kovalchuk
DTC Ad Creative Director | Static Ads That Convert
Performance-focused Meta static ads for a vacation rental brand in the travel industry. I handled the full creative process from strategy to execution — audience research, competitor analysis, angle development, hooks, direct-response copy, and final ad design. Concepts explored key travel motivations including family trips, group travel, privacy, private pools, pet-friendly stays, affordability, early booking, and villa vs. hotel experiences.
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Static ad creatives for DTC functional beverage brands scaling on Meta. Energy teas, drink mixes, stick packs, mushroom coffee, greens, electrolytes, collagen drinks — I know this space. I build concepts around taste, convenience, daily ritual hooks, and ingredient-driven proof points. Bold flavor visuals, "what's inside" breakdowns, vs-comparison layouts, subscription-push formats. I research your niche, study competitor ads, and deliver scroll-stopping creatives from scratch. Full funnel: cold, warm, retargeting. No briefs needed.
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Static ad creatives for kids supplement and children's health brands scaling on Meta. I build concepts that speak to parents — real pain points, emotional hooks, trust-first messaging. Brain health, focus support, immunity, vitamins, gut health for kids — I know how to navigate sensitive health claims while keeping ads compliant and high-converting. Trust badges, pediatrician-backed callouts, milestone visuals, parent testimonial formats. Full funnel: cold, warm, retargeting. I research your niche, analyze competitor ads, and deliver scroll-stopping creatives from scratch. No briefs needed.
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Static ad creatives for DTC wellness patch brands scaling on Meta. GLP-1 weight loss patches, sleep patches, energy patches — I know this fast-growing niche. I build concepts around mechanism-of-action visuals, before/after transformations, ingredient callouts, and "why patches beat pills" comparison formats. Strong hooks targeting pain points: stubborn weight, poor sleep, low energy. Compliant copy that converts without triggering Meta ad restrictions. I research competitors, study trending angles, and deliver scroll-stopping creatives from scratch. Full funnel: cold, warm, retargeting.
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