Yiğit Işık
E-Commerce & Marketplace Consultant | Amazon · Shopify · D2C
New to Contra
Yiğit is ready for their next project!
I managed the social media and Meta Ads strategy for Patislove and Patiswiss, focusing on building a visually distinctive brand presence while driving measurable performance across digital channels. The work combined creative direction with performance marketing, including content planning, campaign optimization, and audience targeting across platforms such as Instagram and Facebook. I contributed to developing high-impact visual storytelling aligned with each brand’s identity, while continuously analyzing campaign data to improve engagement, reach, and conversion rates. By integrating brand aesthetics with data-driven decision-making, the project supported both awareness growth and direct sales performance in competitive FMCG and confectionery markets.
0
44
This project reflects my involvement in the Beymen Reborn platform, a second-hand luxury initiative focused on extending the lifecycle of premium fashion products through a curated resale experience. The work centered on supporting the digital experience and commercial strategy behind the platform, ensuring alignment with Beymen’s luxury positioning while adapting to the dynamics of circular commerce. Emphasis was placed on product presentation, user journey, and maintaining trust in authenticity and quality. By contributing to a sustainable and experience-driven model, the project supports both brand value and evolving consumer expectations in the luxury resale market.
1
49
This project reflects the design and development of a WordPress-based website for Berkan Kaplan Design, focusing on creating a modern, visually refined, and high-performance digital presence. The work involved both UI design and front-end implementation, ensuring a seamless balance between aesthetics and functionality. A clean layout, strong typography, and a premium visual language were used to highlight the brand’s award-winning products. Customizations were implemented to enhance performance, responsiveness, and user experience across devices. The result is a polished and scalable website that effectively communicates the brand’s identity while supporting user engagement.
0
56
This project reflects my involvement in the planning and merchandising of Godiva’s hamper collections, focusing on product bundling, positioning, and customer appeal. The work included structuring curated product sets, aligning assortment strategies with seasonal and gifting occasions, and ensuring consistency with Godiva’s premium brand identity. Each hamper was designed to offer a balanced and appealing selection, enhancing perceived value and supporting different customer needs. By combining product strategy with a strong understanding of customer behavior, the collections contributed to an elevated gifting experience and supported overall sales performance.
0
58