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Yassine Razzouki
Shopify Expert (all-in-one)
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Just amazing❤️
Would you recognize a candle brand without its logo?
That was the thinking behind VĀRA’s sculptural silhouette. The same stacked form carries through the ceramic vessel, brand symbol and tassel charm, giving the brand something recognizable beyond its name.
I’ve just published...
Branding and Packaging done by @Rita Saaidi
A packaging project I worked on earlier this year for Chop O, a plantain cluster snack brand targeting Nigerian and European markets.
The idea was to create something bold, playful, and full of personality, with vibrant colors and a packaging system that stands out on the shelves.
New project: Soma Studio, a Pilates studio brand identity
Soma means the body as you feel it from the inside, and that idea shaped the whole identity: calm and premium, with a personality of its own.
Strategy, logo, colors, typography, brand applications and guidelines.
The heart of La Maison du Lapin lies in reimagining Parisian café culture through a contemporary lens. Rooted in French technique yet driven by experimentation, the house blends time-honoured craftsmanship with unexpected flavor pairings, modern sensibilities, and a playful...
