pro
Hi everyone 👋🏼 If you know you need to be posting more on social and just don't have the time or have no idea how to start I have decided to launch a free week of content planning to any product-based brand or founder looking for social media content as an introduction to my...
Briefing a content studio shouldn't take a workshop, a discovery slide deck, and three follow-up calls.
It should take 20 minutes. Six fields.
If you've ever been on the client side of a brand brief and watched it spiral into 40 pages of background, this is the antidote. Six...
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Two rebrands. $594 million. Same mistake.
Cracker Barrel lost $594 million in market cap. Jaguar's European sales fell 97%. Two rebrand failures, eight months apart, that came down to the same three questions, none of which were properly...
vibeshiftstudio.com
Vibe Check, The Vibe Shift Studio blog
Industry commentary, brand breakdowns and marketing strategy from Vibe Shift Studio. The thinking behind the work.
Most studios send you a Google Doc. Here's what mine sends instead:
👀 Where you are now.A shared doc. A Slack thread. Three meetings to approve six posts. You've been doing it this way for years.
🤝 The handoff problem.Designer ➡️ copywriter. Copywriter ➡️ account manager....
Working with a social studio shouldn't feel like more work.
Here's how Vibe Shift works: Four steps. No faff. And the person on the call is the same person making your content.
Static, motion, or management, the format follows your brief, not our convenience.
And, to make...
